Forward

With nearly two decades of experience in design & innovation, Alex Mulder takes pride in crafting emotive stories and products across digital and experiential channels.

Over this time he has ran his own business: alexmulder.com, helped grow nimbletank.com, and have been fortunate enough to have worked with both established and new brands alike, such as: KFC, Jameson Whiskey, AXA, Lickd, Google, Kobalt Music, BBC, Discovery Channel, Universal Music, LG, FT, Wired, Samsung, NFL, Fujitsu, Orange, Santander, Barclays, Minicabit & soundjack, to name a few...

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Projects

Driving a music revolution for video creators

www.lickd.co

Lickd is a platform enabling video creators use the music they love. They help provide real music and licensing to tackle any loss of revenue to a copyright claims. We worked with Lickd from concept inception to bring to life the experience across a responsive platform.

Changing the way artists consume big data

Kobalt

Kobalt required a simplified experience for users to monitor song details while on the move, and a companion to the dense desktop experience.

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Services

Concept

Concept
Envisioning
Workshops
Prototyping
Customer mapping

Design

Illustration
UI Design
UX Design
Animation

Animation

After effects
C4d

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Principles of collaboration

One for all, all for one

We roll our sleeves up, spend time working together, make things, break things and challenge each other.

Focus on the user

We step into the shoes of the people who are delivering the experience.

A Holistic Exercise

We understand that experiences are wider than specific touchpoints. We want to explore the explicit and implicit experience journey to identify the moments that matter most.